Essays about: "whitelisting"

Found 4 essays containing the word whitelisting.

  1. 1. Influencer Whitelisting & Dark Posts : A Cross-generational Study on Consumers’ Perception and Trust in Social Media Advertisement

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Sofia Zangrande; [2023]
    Keywords : Influencer marketing; influencer whitelisting; dark posts; social media marketing; influencers; consumer perception; message trustworthiness; millennials; gen-z; gen-x; influencer; marknadsföring; sociala medier; konsumenternas uppfattning; meddelandets trovärdighet;

    Abstract : This paper investigates the perception of dark posts in influencer whitelisting (IWL) and their impact on consumers’ trust compared to other forms of sponsored content on social media. The study employed a mixed-methods approach involving a survey with open-ended questions to gather data from participants across different generational cohorts - GenZ, Millennials and Gen-X. READ MORE

  3. 2. Using Blockchain Techniques to Create an Opinion-Based Whitelisting Procedure

    University essay from Lunds universitet/Institutionen för elektro- och informationsteknik

    Author : Simon Alm Nilsson; David Johansson; [2018]
    Keywords : blockchain; hyperledger fabric; permissioned; database; voting; whitelist; malware; Technology and Engineering;

    Abstract : Malware has proven to be a persistent problem with an increasing amount of variations, and new attack vectors are constantly being taken advantage of. Security specialists are always on the hunt for new technologies useful in the fight against malware. Blockchain technologies bring promises of high integrity, decentralization, and transparency. READ MORE

  4. 3. Turning Adblockers Into Unblockers - An Explorative Study Into the Mind of Adblockers and Whitelisting

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Verner Hedenblad; Lucas Knoflach; [2014]
    Keywords : adblock; whitelisting; advertising avoidance; online advertising; Internet;

    Abstract : Digital advertising spending has been rapidly rising over the past years. As the level of advertising on the Internet becomes increasingly excessive, more people are looking for ways to avoid it. The most popular one is to install an adblocker that effectively removes most advertising on the Internet. READ MORE

  5. 4. Application Whitelisting : Smartphones in High Security Environments

    University essay from Databas och informationsteknik; Tekniska högskolan

    Author : Caroline Bildsten; [2013]
    Keywords : Application whitelisting process; Android; malware; obfuscation;

    Abstract : Today, smartphones are in widespread use by consumers, commercial companies and government authorities. Unfortunately, there are many examples of applications carrying out malicious activities, such as stealing information or subscribing to premium-rate services. In this thesis work, a novel application whitelisting process (AWP) is proposed. READ MORE