Essays about: "world B2C"

Showing result 1 - 5 of 14 essays containing the words world B2C.

  1. 1. Photovoltaics from a business perspective past, present, and future in Germany

    University essay from Lunds universitet/Produktionsekonomi

    Author : Love Ossler; [2023]
    Keywords : Business Model Canvas; Alexander Osterwalder; Business Model; Photovoltaics; Germany; Erneuerbare-Energien-Gesetz; Solar; Case Study; Enpal B.V; 1komma5 Grad GmbH; Energiekonzepte Deutschland GmbH; Enerparc AG; Belectric GmbH; renewable energy; EEG; Greenovative GmbH; 1komma5° GmbH; Wegatech Greenergy GmbH; DZ-4 GmbH; Sunlife-Montage GmbH; Vario green energy Concept GmbH; Vispiron EPC GmbH Co. KG; Pfalzsolar GmbH; Technology and Engineering;

    Abstract : Solar energy plays a vital role in the transition to a greener global energy supply. As a decentralized energy source, the expansion of solar energy is not driven by energy suppliers and government as in traditional energy sources but is proliferating through the market through a variety of business propositions. READ MORE

  3. 2. B2C last-mile deliveries : A mapping of the current market

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Anna Hveem; [2021]
    Keywords : e-commerce retailers; last-mile logistics; parcel delivery; B2C last-mile deliveries;

    Abstract : Background: The last-mile logistics of the supply chain is often the most expensive part for an e-commerce retailer. It is also according to Lim and Srai (2018) where the consumers are the most demanding. It is no longer exclusively the e-commerce retailers’ job to choose the delivery method of the parcel they are sending out to their customer. READ MORE

  4. 3. Brand Management and Artificial Intelligence - A World of Man Plus Machine - A qualitative study exploring how Artificial Intelligence can contribute to Brand Management in the B2C sector

    University essay from Göteborgs universitet/Graduate School

    Author : Carolina Agersborg; Isabella Månsson; Emelie Roth; [2020-06-23]
    Keywords : Brand Management; B2C Brands; Artificial Intelligence; AI Applications;

    Abstract : The fast transforming world of technology has made the environment for Brand Management increasingly complex. To survive, brands need to raise the stakes, develop sharper strategies, provide holistic experiences, and gain a better understanding of their customers. READ MORE

  5. 4. Data-drivenness: (big) data and data-driven enterprises - A multiple case study on B2B companies within the telecommunication sector

    University essay from Göteborgs universitet/Graduate School

    Author : Giulia Di Mascio; [2019-07-08]
    Keywords : digitalization; big data; big data analytics; data-drivenness; data-driven enterprise; datadriven company; organizational change;

    Abstract : In the digitalization era where increasingly larger amount of data is created every day, companies have a great opportunity at their disposal: data-drivenness. It essentially implies that enterprises can exploit big data through Big Data Analytics (BDA) in order to gather relevant insights for their decisions. READ MORE

  6. 5. Marketing managers in the age of AI : A multiple-case study of B2C firms

    University essay from Umeå universitet/Företagsekonomi

    Author : Alex Mugrauer; Johannes Pers; [2019]
    Keywords : artificial intelligence; machine learning; decision-making; marketing; marketing manager; MarTech;

    Abstract : The growing capacity of artificial intelligence (AI) has been compared to how electricity transformed our world and industries a hundred years ago. AI is changing the rules, roles and tools of marketing, as marketing is one of the most prosperous areas to implement AI in. READ MORE