Leadership: The Importance of Communication and Sensemaking" : A study on internal communciation

Abstract: Communication has always been one of the greatest tools for people to interact with each other. Taking into consideration that the easiness of interacting with people all over the world was never easier, one can see that, today, we have more different channels, languages and ways of how to communicate than every before. But globalization also means that our communication and understanding is changing. Globalization asks for adaptation of our old and beloved perception of communication, and creates synergies of our understanding, coming from all over the world. As the world is moving and changing, we are moving and sense making plays an important role for us, to recognize and understand what is actually going on around us. Organizations are facing confused employees and leaders do not know how to handle their followers. This change is the reason why communication and its sense making are so to say two pillars for a world of interacting people. I see great importance, causing threats, and at the same time I see opportunities for improvements with these pillars, which organizations, individuals as well as groups should be aware of. To understand the necessity of these pillars, this thesis tries to analyze their importance by relating and presenting their effects to and on people’s interactions. As it is a thesis within the field of business and leadership it will mainly deal with the perspectives of organizations and the people involved. Furthermore it will be tried to narrow down the topic even more, going into detail of internal communication of the modern world, meaning the younger generations using all new methods of communication.