Entry strategy for Swedish SME in the Nigeria market: challenges, entry mode, and interaction focus. A case study of TePe AB

University essay from Akademin för hållbar samhälls- och teknikutveckling

Author: Joseph Eromosele; Micheal Agosi; Ekpen Aluebhosele; [2012]

Keywords: Nigeria market; entry mode; exporting; and network relationship;

Abstract:

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