Production Planning Solutions for Mass Customised Fashion

Abstract: This thesis concentrates on different production planning solutions for mass customised fashion with regard to machine setups. The purpose of this research is to reveal the significant aspects and challenges for SMEs that have to be considered when production steps need to be aligned to the mass customisation principle. Therefore a theoretical framework will approach the subject of production planning, as well as mass customisation. In addition, a case study will assure scientific support by developing and examining production planning solutions. The different levels of production set-ups induce the technological facilities that are indispensable for an integration of mass customisation. Finally it will be analysed and discussed whether it is feasible for an SME to invest in such a business strategy. Especially in a SME the boundaries between pure tailor- made customisation and pure mass customisation are often blurred, wherefore the findings should contribute to a clarification. Since mass customisation is a future- oriented concept, this paper is of definite interest to small companies, which intend to successfully achieve mass customisation.