Can Relatedness be a Key to Employee Motivation? : A quantitative study of the linkage between the three basic needs and internalization in the workplace.
Abstract: Workplace motivation is important for organizations in all contexts. Motivation can be both extrinsic and intrinsic, simplified meaning it derives from expectations of external rewards or comes from enjoyment of the task itself. Whether the motivation becomes extrinsic or intrinsic depends primarily on satisfaction of the basic needs, namely autonomy, competence and relatedness. With stance in the self-determination theory this thesis explored the concept of relatedness, alongside the two other basic needs autonomy and competence, in relation to workplace motivation. In particular, the thesis aimed to explore if relatedness among employees was associated with autonomous extrinsic motivation and if so, if this affected the degree of internalization. A survey using web-based questionnaires was conducted prior to the statistical analyses where employees from three different companies participated. The findings gave indications that satisfaction of relatedness is, in combination with satisfaction of autonomy and competence, positively associated with internalization of workplace motivation and thus an important factor to take into account when satisfying employees’ needs in the workplace in order to increase autonomous motivation.
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