AN INCREASINGLY ENTREPRENEURIAL MINDSET AMONG TOP AND MIDDLE MANAGEMENT IN A STRATEGIC IMPLEMENTATION

Abstract: This paper seeks to outline the implications of an increasingly entrepreneurial mindset among top and middle management on the execution of key managerial activities in a successful strategic implementation and the interrelated outcomes. The intention is the draw valid managerial implications for those considering strategic change as well as implications for future research. The research contributed to literature by composing a model to unify the disparate theories on managerial activities in strategic implementation. Research found that an increasingly entrepreneurial mindset influences all five necessary managerial activities for successful implementation of strategic renewal. Research found that, with an increasingly entrepreneurial mindset, managerial activities became progressively interwoven. These five activities influence management mindset, however they do so indirectly – either through the organisational factors or outcomes in strategic implementation. The outcomes from managerial activities that are influenced by an increasingly entrepreneurial mindset are also increasingly entrepreneurial. As a result, there is a potentially positive loop between an increasingly entrepreneurial mindset, managerial activities for strategic renewal and increasingly entrepreneurial outcomes.