What happens next? : A study of the action and inaction resulting from active gender equality work in an organisation in a male dominated industry

Abstract: It is recognised that gender equality and diversity are essential for building successful organisations. To tackle the global challenges characterised by economies today, one must ensure equal opportunities for all, both men and women. Organisations have acknowledged the benefits of a more gender equal workforce and are starting to take action. But what are the results of such actions? We have found that a lot of research is focused on the sources of gender inequality in organisations but little on the efficacy of different actions to counter those inequalities. The purpose of this thesis is to examine how active gender equality work can impact an organisation. A case study of an organisation in the IT consultancy industry in Sweden is carried out where active gender equality work has been initiated through the internal project “the Gender Equality Project”. Empirical data gathered from interviews with employees from all levels of the organisation has been the main source of data collection and has worked as a base for the analysis and discussion. The research question that have guided our work is: How can active gender equality work impact the structure and culture within an organisation in a male-dominated industry? This thesis is based on a subjective approach, assuming that reality can be seen as a social construction and that humans create their own reality. This implies that the social world is viewed as a process which is created and recreated everyday through the usage of language, routines and actions. Further, this thesis argues that organisations should be seen as gendered and that assumptions about gender underlie the construction of organisations, resulting in a marginalisation of women which contributes to the maintenance of gender segregation in organisations. The findings show that active work with gender equality has resulted in structural and cultural impacts in several areas, such as more gender aware recruitment processes and external communication strategies as well as a culture which encourages employees to call out biases and defend gender equality initiatives. The findings also reveal an organisational structure which partly counteract the effects of gender equality work and a deficient communication of the purpose of the project which, currently, prevents it from becoming institutionalised. Much emphasis is put on the many middle managers in the organisation to bring the project forward and continue working with it, without clear expectations and guidance from the top management which has resulted in a halt and an inaction from the middle managers.