Media, Migration and Integration : An analysis of the media practices of Nigerians in Stockholm Sweden

Abstract: This study deals with the issue of migrants and their use of media to facilitate integration and negotiate nostalgia, identity and other social factors that ensue during the analysis of six selected Nigerian migrants in Stockholm. By means of a two-step ethnographic approach the empirical material is obtained from documented media use logs and semi-structured interviews of six Nigerian informants in Stockholm. This study sets out to discover the social factors that influence or shape the media practices of Nigerian migrants; furthermore, to understand the concept of nostalgia, integration and more descriptive concept of media use from the perspective such as: the number of years the participants have lived in Sweden, gender and ethnicity. The results show the motivation behind the media use of participants with emphasis on how Nigerian migrants use media in terms of type of medium used and frequency of use. Additionally, results show how social factors such as: ethnicity, gender, education, work and the number of years lived in Sweden play a role in influencing the media practices of the selected Nigerian migrants in Stockholm while likewise exhibiting a difference in the media practices of participants who have lived in Sweden for the same number of years. In conclusion, results display how the in number of years lived in Sweden in addition to other individual factors played a role in the media use of the participants. The results also show how the participants use media to negotiate nostalgia and ethnic identities.