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  1. 1. The next generation of commercial supersonic flight : understanding the industry and the consumer perspectives

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Nadezhda Nacheva; Gijs Heldens; [2018]
    Keywords : : commercial supersonic flight; Concorde; airline industry; disruptive innovation; consumer perceptions; service quality;

    Abstract : For decades, the speed of commercial aviation was constrained by the sound barrier. However, recent noticeable growth in air traffic and the recognition of the “time” as a valuable asset for passengers, call for more efficient, faster commercial transport. READ MORE