Essays about: "AI-based decision aids"
Found 1 essay containing the words AI-based decision aids.
-
1. Co-creators or puppets? : a study on AI-marketing’s role in consumers’ value co-creation
University essay from Högskolan Kristianstad/Fakulteten för ekonomiAbstract : In recent years, AI has received increased attention in the field of marketing and is believed to grow even more in the future. It seems that the use of AI in marketing has a significant impact on consumer value creation. READ MORE
Result pages:
1