Essays about: "Abdulrahman Choura"

Found 1 essay containing the words Abdulrahman Choura.

  1. 1. The Impact of Covid-19 on the Change of Customer Buying Behavior. : A study on the change of Swedish millennials’ buying behaviour for fashion products with respects to selecting between online and offline retail channels.

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Abdulrahman Choura; Saria Abou Jeb; [2021]
    Keywords : Covid-19; pandemic; buying behaviour; customer behaviour; e-commerce; retailing; online stores; offline stores.;

    Abstract : Background: The retail sector is rapidly developing over the past years. Retailers are investing more efforts and resources to provide a seamless experience through multiple channels. These developments led to significant changes in customer behaviour. READ MORE