Essays about: "Acquiring customers"

Showing result 1 - 5 of 45 essays containing the words Acquiring customers.

1. 1. The startup journey from idea to first Proof of concept - customer : A multiple case study

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : Rita Blomstersjö; Axel von Grothusen; [2023]
   Keywords : Entrepreneurship; Proof of concept; Customer acquisition; B2B; Startup; Sell first - Build later.; Entreprenörskap; Produkt validering; Kundförvärv; B2B; Startup; Sälj först - bygg sen.;

   Abstract : Startups within the tech field are incraesingly using proof of concept (POC) customers as a partner when developing new products and services as this enables them to sell the product before building it, ensuring that the product they are developing is aligned with the market needs before making it avaliable to a wider market. Becasue of the positive results that designing and developing new products together with users and customers have shown, the acqusition of POC customers has become a crucial step in the product development process for many startups. READ MORE

3. 2. Digital service offerings – a study in business modelling

   University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Author : Sanna Lindberg; [2023]
   Keywords : ;

   Abstract : The ongoing fast paced technological evolution is impacting companies at a higher rate than ever before. For industrial companies’ new digital technologies have numerous application areas in the manufacturing process and offer the potential to offer advanced service offerings to customers. READ MORE

4. 3. Office localization and the impact of remote work: A case study of a KIBS

   University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Author : Simon Karlberg; Antonius Mekhael; [2022]
   Keywords : ;

   Abstract : The COVID-19 pandemic has induced society to conduct work more remotely and therefore created challenges in adapting to this change. Remote work has created new opportunities of being less geographically bound when conducting work which therefore evokes the questions of what considerations are of importance when implementing remote work and how it has affected the choice of physical location. READ MORE

5. 4. The micro consulting business in Sweden : A multiple-case study of content marketing methods used to attract potential customers

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Jesper Björling; Elias Lindahl; Jonathan Persson; [2022]
   Keywords : Micro consulting enterprises; Content marketing; Acquiring customers; Customer identification; MCE’s Content Marketing Model;

   Abstract : Background:  In recent years, Sweden’s micro consulting enterprise (MCE) industry has grown significantly. Even during the COVID-19 pandemic, the MCE business in Sweden continued to grow in a positive direction, while bigger consulting firms were heavily impacted, with around 48% of firms seeing negative growth. READ MORE

6. 5. Development of Typical Load Profiles on residential electricity consumption using attribute data on electric vehicles, heating systems and fuse sizes

   University essay from Uppsala universitet/Industriell teknik

   Author : Aikaterini Manousidou; Martina Lundberg; [2022]
   Keywords : Typical Load Profiles; electric vehicles; load curves; smart grid; electrification; Velander formula;

   Abstract : It is time to phase out fossil fuels and invest our efforts in green energy production through a major restructuring of the energy system. At the same time, more people are acquiring electric vehicles (EVs), thus creating a higher demand of electricity, and solar panels, allowing the consumer to also be a micro-producer. READ MORE