Essays about: "Active shopping"

Showing result 1 - 5 of 25 essays containing the words Active shopping.

  1. 1. On the hunt for a Bargain : A quantitative study on Generation Z’s impact on the Second-Hand industry during the Pandemic

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Minna Palmgren; Erolinda Zylfijaj; [2022]
    Keywords : Second hand; Fast fashion; Pandemic; Shopping behavior; Customer Engagement; Sustainability;

    Abstract : The purpose of this study is to examine and investigate if there has been a growth within the second hand industry during the pandemic and if so, investigate what factors there are that have contributed to the growth. The target group of this study is within generation Z and their view on second hand. READ MORE

  2. 2. Transparency between consumers and grocery stores : Evincer - A design prototype to empower consumer experience during grocery shopping

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Mohammed Aldulaymi; [2021]
    Keywords : HCI; Interaction Design; Shopping; Consumer behavior; Transparency; awareness; Mobile application;

    Abstract : This study explores how the interaction design techniques approach can contribute to enabling more transparency in physical shopping by creating bridges between consumers and various stakeholders. The aim is to empower the consumers to make informed decisions through obtaining and understanding health and environmental information for individual commodities. READ MORE

  3. 3. "I trust the influencer, do you?" : A quantitative study on Instagram users' level of activity and experience of trust towards influencers regarding purchase intentions during covid-19.

    University essay from Karlstads universitet/Fakulteten för humaniora och samhällsvetenskap (from 2013)

    Author : Sarah Ljungberg; Mathilda Nilsson; [2021]
    Keywords : Influencer; covid-19; Instagram; trust; activity; gender; age; Influencer; covid-19; Instagram; förtroende; aktivitet; kön; ålder;

    Abstract : People have now lived through a pandemic for over a year, where many parts of the world have undergone big changes. Such as, restrictions, which has made us keep physical contact with other people to the bare minimum. READ MORE

  4. 4. Power Focusing with Intelligent Reflective Surfaces for Wireless Indoor Communication Systems

    University essay from Lunds universitet/Institutionen för elektro- och informationsteknik

    Author : Mingye Gong; [2021]
    Keywords : Intelligent Reflective Surfaces IRS ; 6G; MISO; Wireless Indoor Communication Systems; Technology and Engineering;

    Abstract : Intelligent reflective surfaces (IRS) are envisioned to have a significant number of applications in future wireless network systems by reconfiguring the signal propagation to improve system performance. In particular, the IRS's cell elements can independently reflect the incident signal by tuning its phase and achieving passive beamforming to enhance the received signal of the user equipment. READ MORE

  5. 5. A global pandemic’s influence on consumer behaviour : A quantitative study on how the social constraints due to COVID-19 has affected the engagement in post-purchase behaviour

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Evelina Damsjö; Fanni Mattsson; Amanda Olsson; [2021]
    Keywords : Consumer behaviour; COVID-19; Decision-making process; Post-purchase behaviour; Post-purchase engagement; EKB-model; Social technographic ladder; Social distancing; Millennials; Social media; Social shopping; Collective intelligence;

    Abstract : Since the COVID-19 outbreak, countless studies have been conducted about the pandemic regarding people's physical and mental health, but there is a significant gap on the persistent effects on consumer behaviour. Hence, this thesis aimed to investigate if there is a relationship between the social constraints as a consequence of the COVID-19 pandemic and the potential increased engagement of post-purchase behaviour. READ MORE