Essays about: "Albert Winter"

Found 1 essay containing the words Albert Winter.

1. 1. Fashion Killa : A study on teenager’s attitudes towards luxury fashion clothing brands.

   University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

   Author : Martin Säterö; Albert Winter; [2019]
   Keywords : marketing; attitudes; marketing strategies; luxury; fashion; teenagers; generation z; generation x; generation millennials; peer pressure; psychological benefits; economy; sales; strategies; social media; luxury marketing; branding; fashion;

   Abstract : Title: Fashion Killa: A study on teenager’s attitudes towards luxury fashion clothing brands. Bachelor Thesis 15HP in Business Economics (Marketing) Halmstad University School of Business, Engineering and Science  Supervisor: Thomas Helgesson Examiner: Venilton Reinert Purpose: The purpose of this essay is to examine the underlying factors that affect teenager’s attitudes towards luxury fashion clothing brands. READ MORE