Essays about: "Alexander Rank"

Showing result 1 - 5 of 6 essays containing the words Alexander Rank.

  1. 1. The Taco Theory : - A repeated measurement study of the effects of experiential event marketing on brand relationship quality in the FMCG industry

    University essay from Uppsala universitet/Företagsekonomiska institutionen; Uppsala universitet/Företagsekonomiska institutionen

    Author : Tiffany Dosé; Alexander Åström; [2017]
    Keywords : Experiential Event Marketing; Brand Relationship Quality; FMCG; Offline Marketing; Brand Experiences;

    Abstract : Consumer marketing scholars keenly emphasize a proposed paradigm shift toward interactive relationships and lived brand experiences. Yet, little has been done to investigate the link between the two. Until now. READ MORE

  2. 2. The Ceremonial Body: The Significance of Bodies in Dynastic Ceremonies of the Swedish Monarchy, 1782-1818

    University essay from Lunds universitet/Historia

    Author : Alexander Isacsson; [2017]
    Keywords : Monarchy; ceremony; dynasty; body; History and Archaeology;

    Abstract : The late eighteenth and the early nineteenth century was a turbulent time for the monarchies of Europe, the Swedish included. Since Gustav III’s coup in 1772, the king strove to enhance the royal prerogative. READ MORE

  3. 3. ATC complexity measures: Formulas measuring workload and complexity at Stockholm TMA

    University essay from Linköpings universitet/Linköpings universitet/Kommunikations- och transportsystemTekniska högskolan; Linköpings universitet/Linköpings universitet/Kommunikations- och transportsystemTekniska högskolan

    Author : Amina Dervic; Alexander Rank; [2015]
    Keywords : Air traffic control; workload; complexity; LFV; ATC; flygledare; flygledning; Luftfartsverket; regression; MAP; Dynamic Density; DD;

    Abstract : Workload and complexity measures are, as of today, often imprecise and subjective. Currently, two commonly used workload and complexity measuring formulas are Monitor Alert Parameter and the “Bars”, both using the same measurement variables; amount of aircraft and time. This study creates formulas for quantifying ATC complexity. READ MORE

  4. 4. Tool Belt For Professional Forestry Workers

    University essay from Högskolan i Jönköping/JTH, Maskinteknik; Högskolan i Jönköping/JTH, Maskinteknik

    Author : Robin Gustafsson; Alexander Karlsson; [2014]
    Keywords : Tool belt; Toolbelt; Forestry work; Product development; Husqvarna Group; Modular detachable fastening system; Prototype; Verktygsbälte; verktygs bälte; skogsarbete; produktutveckling; Husqvarna Group; Modulärt fästsystem; prototyp;

    Abstract : This report discusses different steps of the product development of a new tool belt, for the company Husqvarna Group, to be used by professional forestry workers. From identifying the customers’ needs through field studies and inter-views with different users, to a substantial solution to the problem. READ MORE

  5. 5. Prioritizing improvements at a shopping mall using an IPA framework approach

    University essay from Högskolan i Jönköping/JTH, Industriell organisation och produktion; Högskolan i Jönköping/JTH, Industriell organisation och produktion

    Author : Alexander Andersen; Ludvig Brewitz; [2014]
    Keywords : IPA; Herzberg; Shopping mall; Kano; Improvements;

    Abstract : Purpose – The purpose of this thesis work is to develop a model which can aid in prioritizing which customer service that should be the focus of improvement, using the two parameters; customers’ judgment of importance and the current performance as perceived by the customer. The thesis work examines customer services within a shopping mall In Thailand. READ MORE