Essays about: "Alexander Stenman"
Found 1 essay containing the words Alexander Stenman.
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1. Value co-creation: Enablers and risks during value proposition development : A case study in the IT industry
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälleAbstract : Purpose – The purpose of this study is to advance the understanding of what enablers and risks become evident in value co-creation and how they affect value proposition development. To fulfill this research purpose, the following research questions were derived: RQ1: What are the enablers that become evident during value co-creation in an IT context?, RQ2a: What are the risks that become evident during value co-creation in an IT context?, and RQ2b: How can IT service providers mitigate these risks during value proposition development? Method – The study is an exploratory inductive single case study of a specific business environment that revolves around related services in the IT industry. READ MORE