Essays about: "Alexander Wennlo"

Found 1 essay containing the words Alexander Wennlo.

  1. 1. The Business of Production Music : A Value Chain Approach to the Swedish Market for Production Music

    University essay from IHH, Företagsekonomi

    Author : Alexander Wennlo; Adam Falk; Victor Zhang; [2012]
    Keywords : Value; Value Creation; Value Chain; Music; Production Music; STIM; Epidemic Sound; Publisher; Composer; Sweden;

    Abstract : Within this thesis we map the Value-Chains of the Swedish market for Production Music. The reason behind this is that the authors believe this sub-segment of the music industry to be relatively unexplored by business research. Thus increased knowledge should increase transparency for all market actors. READ MORE