Essays about: "American Airlines"

Showing result 1 - 5 of 6 essays containing the words American Airlines.

  1. 1. What Dictates Consumer's Loyalty?

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Gustav Moberg; [2023]
    Keywords : Loyalty; Loyalty Programs; Marketing; Satisfaction; Perceived Advantages;

    Abstract : Since American Airlines launched its first frequent flyer program in the 1980s the usage of customer loyalty programs has spread greatly. Now they are found in many industries in different shapes and forms. READ MORE

  3. 2. Sky is The Limit...or is it?: American Airlines AAirpass Case

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Darragh Moorhouse; Hanna Åstrand; Can Üner; [2023]
    Keywords : American Airlines; Corporate; Brand Management; Aviation; Airpass; AAirpass; Reputation; Case; Business and Economics;

    Abstract : This article investigates American Airlines AAirpass offering. The aim of this case study is to outline the background as to why American Airlines opted to run this offering, examining the decision making and implications. This case also includes teaching notes and a PowerPoint presentation.. READ MORE

  4. 3. Determinants of Airlines’ Capital Structure during the Covid-19 pandemic

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Maja Blanck; Simon Blanck; [2021-06-30]
    Keywords : Capital Structure; Airline industry; Financial Crisis; Trade-off Theory; Pecking-order theory.;

    Abstract : This study analyzes the impact of the variables: profitability, size, interest rate, and value of collateral assets on the American commercial passenger airline industry’s capital structure during the Covid-19 pandemic. Further, it examines how the results stand in relation to the established capital structure theories’, the trade-off and pecking order, predictions of impact, and explores reasoning for the outcomes. READ MORE

  5. 4. Correlation between emotional tweets and stock prices

    University essay from Uppsala universitet/Institutionen för lingvistik och filologi

    Author : Kätriin Kukk; [2019]
    Keywords : Twitter; tweet; sentiment; emotion; correlation; stock market; stock price;

    Abstract : Social media platforms such as Facebook and Twitter have enormous amounts of data that can be extracted and analyzed for various purposes. Stock market prediction is one of them. READ MORE

  6. 5. Systematic observation in healthcare: Utility and limitations of a threat and error management-based safety audit

    University essay from Lunds universitet/Avdelningen för Riskhantering och Samhällssäkerhet

    Author : Andrew Grose; [2018]
    Keywords : healthcare; systematic observation; threat and error management; patient safety; FLMU06; CRM; Crew Resource Management; teamwork; team performance; General Works;

    Abstract : Improving teamwork has become a major safety goal for healthcare organizations. Audit tools currently available are useful, but they remain inadequate because they are reactive and fail to provide context for “the interaction between people and the operational context (i.e. READ MORE