Essays about: "Amit Chaudhary"
Found 1 essay containing the words Amit Chaudhary.
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1. Supplementing consumer insights at Electrolux by mining social media: An exploratory case study
University essay from Internationella HandelshögskolanAbstract : Purpose – The aim of this thesis is to explore the possibility of text mining social media, for consumer insights from an organizational perspective. Design/methodology/approach – An exploratory, single case embedded case study with inductive approach and partially mixed, concurrent, dominant status mixed method research design. READ MORE
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