Essays about: "Anti-consumption"

Showing result 1 - 5 of 20 essays containing the word Anti-consumption.

  1. 1. Transforming more woth less? : Exploring NGO Communication on Sustainable Anti-Consumption in the Context of Clothing

    University essay from

    Author : Stephanie Birk; [2023]
    Keywords : Sustainable Communication; Anti consumption; Sustainable consumption; Clothing consumption; Textile industry; NGOs; Thematic analysis;

    Abstract : The textile industry is an unsustainable industry that contributes to many environmental and social challenges. As a promising approach to its transformation, this thesis explores the con-cept of anti consumption. It investigates how non governmental Organizations (NGOs) com-municate the concept in the context of fashion on Instagram. READ MORE

  2. 2. Coliving - Transition towards sustainability : A comparable case study of coliving and single-living

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Jonathan Andersson; [2022]
    Keywords : Sustainable Lifestyles; Coliving; Practice theory; Clan control theory; Institutional theory; Sharing economy;

    Abstract : Background Modern capitalist societies have consumption at the core of their social and economic activities. This is one of the underlying problems that sustainability is facing. READ MORE

  3. 3. Sustainable Prosumer Identity projects and motives

    University essay from Lunds universitet/Institutionen för tjänstevetenskap

    Author : Omar Hawasli; Chupei Zhang; [2022]
    Keywords : Consumer culture theory; Prosumer; Prosumption; Identity; Identity motive; Identity process. The process-oriented model; Social Sciences;

    Abstract : As people develop different identities throughout their lifespan, unparalleled challenges such as climate change and COVID-19 and the great tendency to adapt to more sustainable life have encouraged them to opt for types of identities that are more suitable to overcome such challenges. Identities based on purchasing products and services for self-consumption have become less attractive, an inactive stance has been supplanted with a more active one where a growing number of people are more conscious of the adverse effects of their consumption on the environment and society, and more inclined to disengage from the market by refusing overconsumption and forming an identity that is denoted by anti-consumption or self-production. READ MORE

  4. 4. Living against the grain of society : the practice of voluntary simplicity

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Diana Fritz; [2021]
    Keywords : voluntary simplicity; simple living; anti-consumption; practice theory; societal change; responsibilization;

    Abstract : Ecological challenges like climate change and biodiversity loss lead to a need for change, but the radical changes that are required seem not to come about. One hot issue debated is who has the power and responsibility to change. This discussion has many different dimensions (e.g. READ MORE

  5. 5. I Would Not Buy From That Brand! : A Comparative Study of Generation X, Y, and Z’s Brand Avoidance Behaviours Towards Fast Fashion Brands

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Amanda Utbys Nerac; Veera Niemi; [2021]
    Keywords : Generation X; Generation Y; Generation Z; Fast Fashion; Fast Fashion Brands; Anti-Consumption; Brand Avoidance;

    Abstract : Background: Several fast fashion brands have been criticised regarding their business practices, with poor working conditions in developing countries and use of toxic chemicals. Subsequently, many consumers have turned to anti-consumption practices such as brand avoidance to distance themselves from various fast fashion brands. READ MORE