Essays about: "Aqsaa Bidiwala"

Found 3 essays containing the words Aqsaa Bidiwala.

  1. 1. “I had to find my own way” A qualitative study of how middle managers handled the challenge of providing support to their subordinates during a sudden enforced change

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Aqsaa Bidiwala; Karin Söderlund; [2023]
    Keywords : Middle managers; Social support; Work-from-home WFH ; Covid-19 pandemic;

    Abstract : The covid-19 pandemic plunged the world into an experiment in work-from-home without any collective experience in how to manage this situation. During a crisis characterised by social distancing and blurring lines between home and work, providing support to employees is important. READ MORE

  2. 2. How have the grocery shopping practices of university students in Jönköping been impacted by the COVID-19 pandemic: A qualitative study

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Melanie Fijnheer; Aqsaa Bidiwala; [2021]
    Keywords : Practice theory; consumption; grocery shopping; COVID-19; pandemic; consumer behavior; university students; Jönköping;

    Abstract : With the COVID-19 pandemic taking over the world faster than anyone had anticipated and creating a ‘new normal’, consumers had to adapt and get used to these changes. The pandemic caused lockdowns in several parts of the world, where businesses, schools, and stores had to shut their doors, although essential stores such as grocery stores remained open. READ MORE

  3. 3. Does it matter to have an ethical brand? : A qualitative study of millennials perspective on unethical marketing activities within the soft drink industry

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Aqsaa Bidiwala; Ziying Liu; [2019]
    Keywords : brand loyalty; business ethics; marketing activities; millennials; soft drink; consumer perceived ethicality CPE ; ethical decision making;

    Abstract : Background Brand loyalty has been studied by a large number of scholars over the past few decades, including its impact on consumer purchase behavior and as a core concept when creating brand value. Having ethical business practice helps retain customers trust and enforce their loyalty to the brand. READ MORE