Essays about: "Arvind Prithivirat"

Found 1 essay containing the words Arvind Prithivirat.

  1. 1. The Influence of Chocolate and Wafer on customers : An Application of Kansei Engineering

    University essay from Maskinkonstruktion

    Author : Arvind Prithivirat; Dominik Grzechnik; [2011]
    Keywords : ;

    Abstract : This project has been assigned for the thesis group by one of the leading Swedishconfectionery company Cloetta AB, and the main goal of this work has been to investigate“What feelings trigger more chocolate in wafer-based chocolates” with chocolate consumers.The Kansei Engineering study was used to achieve this and should deliver useful informationfor the market research and the development department at Cloetta AB. READ MORE