Essays about: "Asmaa Mohyadin Mahamed"
Found 1 essay containing the words Asmaa Mohyadin Mahamed.
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1. Servitization in a Heavy Equipment Company: A business model perspective
University essay from Göteborgs universitet/Graduate SchoolAbstract : Background: Servitization is a transformation process consisting of the integration of products and services in the value offering of the firms in order to increase value added and improve the customer experience. This process implies a transition from Product-Centric to Product-Service Systems. READ MORE
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