Essays about: "Asta Nordlund"
Found 2 essays containing the words Asta Nordlund.
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1. When Big Fish Eats Small Fish: the acquisition of Ben & Jerry's by Unilever
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : .... READ MORE
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2. The Nationalist Beauty Ideal
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Purpose: The purpose of this study is to explore how drawing upon nationalism and regionalism in the marketing of brands may lead to unintended consequences in greater society. This purpose has been reached by studying the Nationalist and Scandinavian discourses used in the marketing of eleven Scandinavian beauty brands. READ MORE
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