Essays about: "Attitudinal Dimensions"
Showing result 1 - 5 of 9 essays containing the words Attitudinal Dimensions.
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1. AI Chatbots and Customer Loyalty among Gen Z
University essay from Umeå universitet/FöretagsekonomiAbstract : The digitalization of society is a major trend that is currently transforming the businesslandscape (Parviainen et al., 2017, p. 63). Within this digital era, the AI chatbot hasemerged (Hsu & Lin, 2023, p. READ MORE
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2. Generation Z and brand loyalty: the influence of Gen Z specific expectations on attitudinal and behavioural loyalty
University essay from Umeå universitet/FöretagsekonomiAbstract : Background - Generation Z is the future larger group of consumers. Members of thisgeneration are key in the strategy of brands to remain competitive in the long-term. Buttheir loyalty is more difficult to get compared to other generations. It is assumed that itis linked to their specific expectations and the way brands handle them. READ MORE
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3. Does card loyalty increase customer loyalty? : Evidence from a Swedish context with a regional focus.
University essay from Högskolan i Gävle/FöretagsekonomiAbstract : Purpose: The aim of the study is to investigate if card loyalty increases attitudinal and behavioral loyalty of the customers, with a loyalty program (LP) membership. Theoretical approach: The thesis is based on previous literature on loyalty programs and customer loyalty. READ MORE
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4. Socioeconomic Status And Attitudes Towards Immigration In The Republic Of Ireland
University essay from Stockholms universitet/Sociologiska institutionenAbstract : Attitudes towards immigration in Ireland are the focus of this study and, more specifically, what aspects of life the native-born population perceive to be impacted by immigration into Ireland in 2018. This thesis uses two primary socioeconomic attributes of the native-born respondents as explanatory variables, focusing on education and income levels of the native-born population. READ MORE
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5. Climate Change and Forced Migration : How Climate Refugees fit into EU Asylum Law
University essay from Uppsala universitet/Teologiska institutionenAbstract : Climate change is one of the greatest challenges facing humankind and its effects will hit the most vulnerable persons disproportionately hard. Several millions of people risk displacement due to environmental hazards, natural disasters and climate mediated conflicts, influencing migration patterns across the world. READ MORE