Essays about: "Attitudinal components"

Found 4 essays containing the words Attitudinal components.

  1. 1. How Do Leadership Behaviours Affect Employee Attitudes Towards Sustainability? A case study on IT consultancy Cybercom

    University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

    Author : Anna Dul; Johanna Velin; [2018]
    Keywords : Leadership shaping attitudes; Transformational leadership; Attitudinal components; Employee attitudes towards sustainability; CSR;

    Abstract : While managers increasingly see the importance of corporate social responsibility, incorporating it in the business often fails (Keys et al., 2009). Organizational sustainability performance can improve if employees have positive attitudes towards sustainability (Wang et al., 2011). READ MORE

  2. 2. Evaluating Cognitive Social Capital : The roles of trust and reciprocity in health research

    University essay from Uppsala universitet/Sociologiska institutionen

    Author : Daniel St John; [2017]
    Keywords : social capital; health; trust; reciprocity;

    Abstract : Social capital has become one of the most popular and controversial imports from the social sciences into public health. Although offering the potential for valuable insights into the social determinants of health, the vague and ambiguous definitions of what constitutes social resources has attracted significant criticisms. READ MORE

  3. 3. Transferring components of brand loyalty in a brand extension scenario within FMCG

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Jessica Hedin; [2016]
    Keywords : Brand loyalty; Brand extension; Category fit; FMCG; Affective relations;

    Abstract : Brand managers within FMCG are continuously looking to capitalize on strong brands to grow their business. Strategies involving brand extension activities have become increasingly popular, as it allows brand managers to build on already established consumer-brand relations to increase cross-selling. READ MORE

  4. 4. The Impact of Service Recovery on Customer Loyalty (Case company: Swedbank)

    University essay from Högskolan i Gävle/Avdelningen för ekonomi; Högskolan i Gävle/Avdelningen för ekonomi

    Author : Arshad Younas; Hasina Jan; [2012]
    Keywords : Service Recovery; Customer Loyalty; Swedbank;

    Abstract :  Abstract  Purpose - Purpose of given study is to analyse the impact of service recovery measures on customer loyalty by considering a Case company Swedbank. Both primary and secondary data have been collected for this paper. In primary data interviews and questionnaires are used. READ MORE