Essays about: "Audi strategy"
Found 3 essays containing the words Audi strategy.
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1. The Future of the New Media Economy : exploring the entangling identities of advertising and journalism professionals via the phenomenon of native advertising
University essay from Lunds universitet/Medie- och kommunikationsvetenskapAbstract : This thesis explores the relationship between journalism and advertising from the individual professional’s perspective. In-depth qualitative interviews with a total of eleven individuals currently working in Sweden or Denmark as either journalists or advertising, marketing and public relations professionals have been conducted, in which native advertisements have been shown and discussed. READ MORE
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2. Optimization of a Predictive Drive Strategy for a Plug-In Hybrid Vehicle : Optimierung der vorausschauenden Antriebssteuerung bei einem Plug-In Hybrid
University essay from KTH/FordonsdynamikAbstract : As the world’s natural resources are depleting while the environment constraints on society become om- nipresent, new technological alternatives for transports are sought. Over the past years, the regulations in terms of pollutants stimulated the industries’ innovation in almost all regions of the world, using directives such as the European emission standards have managed to limit the carbon dioxide emissions up to 82% between Euro 1 and Euro 4. READ MORE
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3. Exchange rate risk in Automobile Industry: An Empirical Study on Swedish, French and German Multinational Companies.
University essay from Handelshögskolan vid Umeå universitetAbstract : Recently, both company executives as well as national media have claimed that short currency exchange rate fluctuations are negatively affecting the stock returns of certain firms. However, most previous studies focusing on companies in the US and Asia have been unable to find empirical support for a statistically significant linkage between firm value and exchange rate risk. READ MORE