Essays about: "Augustine Iranyongeye"

Found 1 essay containing the words Augustine Iranyongeye.

  1. 1. Consumers’ choice of grocery store in Umeå : A quantitative study on how healthy food and nudging can affect consumers’ choice of grocery store

    University essay from Umeå universitet/Företagsekonomi

    Author : Augustine Iranyongeye; Laura-Maria Toivanen; [2020]
    Keywords : nudging; nudge; consumer decision-making; consumer behaviour;

    Abstract : Nowadays, consumers are being exposed to a large selection of food alternatives with an aim of helping with health matters. For that reason, the consumption of healthy food has been increasing among people, but at the same time, the consumption of unhealthy food has expanded. READ MORE