Essays about: "Becky Pohjanen"

Found 2 essays containing the words Becky Pohjanen.

1. 1. How is Customer Commitment Related to the Complexity of a Service?

   University essay from Sektionen för Hälsa och Samhälle

   Author : Becky Pohjanen; [2011]
   Keywords : Commitment; services marketing;

   Abstract : Purpose - The aim of this article is to explain how customer commitment, measured as affective, continuance, and normative commitment, relates to the complexity of a service. Design/methodology/approach - Data were collected from a questionnaire distributed to practicing dentists in Sweden, which capitulated a sample of 128 respondents. READ MORE

3. 2. Return on diversity : a study on how diversity in board of directors and top management teams affects firm performance

   University essay from Sektionen för Hälsa och Samhälle

   Author : Becky Pohjanen; Douglas Bengtsson; [2010]
   Keywords : Swedish large cap; diversity; firm performance; board of directors; top management teams;

   Abstract : Today, gender quotation in the Board of Directors has become an important political question that is being discussed not only in Sweden but in several other countries as well. However, research on gender diversity and, for that matter, other forms of diversity in the corporate world is not something new. READ MORE