Essays about: "Behavioral Intention"

Showing result 6 - 10 of 119 essays containing the words Behavioral Intention.

1. 6. Travel behavior of mountain bikers: : A case study on sustainable transportation choices

   University essay from Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

   Author : Henk Högemann; [2023]
   Keywords : ;

   Abstract : Bearing in mind that the car as a mode of transportation is responsible for more than one third of all tourism-related emissions worldwide and that a growing number of destinations offer mountain biking as nature-based tourism product, it becomes relevant to investigate mountain bikers with regarding their travel behavior. Therefore, the aim of this master thesis is to understand the transportation mode choice behavior of mountain bike (MTB) tourists when engaging in mountain bike specific vacation. READ MORE

3. 7. Facilitating Student Achievement of Intended Learning Outcomes in Higher Education : Development and Evaluation of a Learning Analytics Dashboard

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Sebastian Buvari; [2023]
   Keywords : Learning Analytics; Learning Analytics Dashboard; Goal achievement; Higher education; Self-regulated Learning; Learning Analytics; Learning Analytics Dashboard; Målprestation; Högre Utbildning; Självreglerad inlärning;

   Abstract : With the continued digitization of higher education, students’ ability to selfregulate their studies in online and blended learning settings has become critical for their academic success. Goal-setting strategies are an important aspect of self-regulated learning which universities aim to support through the implementation of the intended learning outcomes (ILOs) of courses and programs. READ MORE

4. 8. Purchase Intention of Millenials (Gen Y) and Gen Z towards Online Shopping : Investigating the Gen Y and Gen Z Africans living in Sweden

   University essay from Högskolan Dalarna/Institutionen för kultur och samhälle

   Author : Kikelomo Olatunji-Aikomo; [2023]
   Keywords : Online shopping; purchase intention; millennial; Gen Y; Gen Z; theory of planned behavior; attitude; subjective norms; perceived behavioral control; green concern; perceived risks;

   Abstract : Purpose: This research aims to test the identified factors that influence the online purchase intentions of millennial (Gen Y) and Gen Z Africans who reside in Sweden and to find out whether there are differences in the online purchase intention between the two generational cohorts. Research design: In order to fulfil the purpose of this study, an online questionnaire was distributed to Gen Y and Gen Z Africans living in Sweden. READ MORE

5. 9. Students Acceptance and Use of ChatGPT in Academic Settings

   University essay from Uppsala universitet/Institutionen för informatik och media

   Author : Jakob Hasselqvist Haglund; [2023]
   Keywords : Chat Generative Pre-trained Transformers; ChatGPT; UTAUT; Academic Settings; quantitative research; academic settings;

   Abstract : The swift progression of technology has radically reshaped our lives, becoming a big part of our daily routines and paving the way for advancements in communication, automation, and information processing. OpenAI, a company at the forefront of artificial intelligence since 2015, has made remarkable strides towards making AI accessible and beneficial for all (OpenAI, n. READ MORE

6. 10. More Than Skin Deep : An Investigation of Consumer Behavior Toward Green Skincare Products in the European Context

   University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

   Author : Dana Szalaiova; Mark Vidrinskas; [2023]
   Keywords : Skincare; green skincare; sustainable skincare; environmentally friendly skincare; Green Purchase Intention; Theory of Planned Behavior; Attitude; Subjective Norm; Perceived Behavioral Control; Environmental Concern; Environmental Knowledge; Health Concern; Injunctive Norm; Descriptive Norm; Electronic Word-of-Mouth; Price Sensitivity; Availability; Perceived Consumer Effectiveness;

   Abstract : This bachelor’s thesis is a quantitative study examining the factors influencing the Green Purchase Intention of (green) skincare among European consumers. The underpinning theory for this paper was the Theory of Planned Behavior and its influencing constructs such as Attitude, Subjective Norm, and Perceived Behavioral Control, as well as various selected determinants such as Environmental Concern, Environmental Knowledge, Health Concern, Injunctive Norm, Descriptive Norm, Electronic Word-of-Mouth, Price Sensitivity, Availability, and Perceived Consumer Effectiveness. READ MORE