Essays about: "Behavioral theory."

Showing result 1 - 5 of 278 essays containing the words Behavioral theory..

  1. 1. Driven by Zero Emissions or Paramount Prestige? - Investigating the Coexistence of Environmental Concern and Materialism in Predicting Purchase Intentions of Premium Electric Cars

    University essay from Göteborgs universitet/Graduate School

    Author : Gustav Olofsson; Pontus Winblad; [2023-07-03]
    Keywords : Premium Electric Cars; Consumer Intentions; Theory of Planned Behavior; Environmental concern; Materialism; Sustainability Luxury Paradox; SEM Analysis;

    Abstract : As the world embraces sustainability, markets align with the shift and undergo transformations. One of which is the luxury segment, from which the integration of sustainability challenges the theorized paradoxical relationship of the two concepts. READ MORE

  2. 2. The state of social media usage to fight malnutrition among children under the age of five years in Tanzania

    University essay from Uppsala universitet/Institutionen för informatik och media

    Author : Debora Mbilinyi; [2023]
    Keywords : social media; nutrition literacy; malnutrition; behavior change communication; social media usage;

    Abstract : This study has evaluated how Tanzania Food and Nutrition Centre (TFNC), a government institution overseeing nutrition, uses social media to enhance the nutrition literacy of caregivers and parents of children under the age of five years. The study contributes to knowledge on how Tanzania’s resource-constrained health sector’s nutrition communication can benefit from social media by answering the following research questions: Which social media platforms and features does TFNC use to share nutrition knowledge pertaining to children under the age of five years? What kinds of nutrition knowledge pertaining to children under the age of five years does TFNC share on social media? How is nutrition knowledge pertaining to children under the age of five years posted on TFNC social media pages packaged? And, how frequently is nutrition knowledge pertaining to children under the age of five years repeated on TFNC social media pages? These questions have been answered from a social-behavioral change communication perspective that has combined the Media Ecology Theory and the Theory of Planned Behavior. READ MORE

  3. 3. Data-Driven Reachability Analysis of Pedestrians Using Behavior Modes : Reducing the Conservativeness in Data-Driven Pedestrian Predictions by Incorporating Their Behavior

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : August Söderlund; [2023]
    Keywords : Data-driven reachability analysis; Autonomous vehicles; Automated safety; Autonomous situational awareness; Datadriven nåbarhetsanalys; Autonoma fordon; Automatiserad säkerhet; Autonom situationsmedvetenhet;

    Abstract : Predicting the future state occupancies of pedestrians in urban scenarios is a challenging task, especially considering that conventional methods need an explicit model of the system, hence introducing data-driven reachability analysis. Data-driven reachability analysis uses data, inherently produced by an unknown system, to perform future state predictions using sets, generally represented by zonotopes. READ MORE

  4. 4. "Den 25:e smäller det!" Payday Arbitrage in Swedish Consumer Market Behavior

    University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi

    Author : Marwan Al-Bardaji; Alexander Wikström; [2023]
    Keywords : Payday effect; Behavioral household finance; Time preference; Payday arbitrage; Household liquidity;

    Abstract : This thesis investigates the impact of the Swedish salary disbursement schedule on consumer behavior, particularly on the 25th of each month, a notable payday for most employees in Sweden. The study examines whether the anticipation of a monthly salary influences consumer decisions and spending patterns, potentially leading to payday-related arbitrage opportunities in Swedish marketplaces. READ MORE

  5. 5. The Power of Nudging when Working from Home

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Axel Gustafsson; Anna Odelstierna Esseen; [2023]
    Keywords : Behavioral Economics; Nudging; Work-from-home; Productivity; Management;

    Abstract : Working from home has become common in the aftermath of the Covid-19 pandemic. Extensive research about different aspects of the area has been made, but employee productivity is still an issue that many companies struggle with as employees have gained a new type of freedom when working from home. READ MORE