Essays about: "Behavioural Intention"

Showing result 1 - 5 of 71 essays containing the words Behavioural Intention.

  1. 1. The intention to continue with tract logging within Swedish forestry

    University essay from Högskolan i Gävle/Avdelningen för byggnadsteknik, energisystem och miljövetenskap

    Author : Matilda Ek; Josefin Zaar; [2023]
    Keywords : ;

    Abstract : The forest contributes to many ecosystem services and Sweden places great hope in the forest for the green transition, which has created a debate in society concerning how the forest should be used. Based on the Theory of Planned Behaviour, attitudes, subjective norms, and perceived behavioural control were investigated amongst the Swedish foresters to evaluate their intention to continue with tract logging in favour of introducing alternative methods. READ MORE

  2. 2. How are you feeling now? : A self-awareness service to enhance emotional intelligence

    University essay from Umeå universitet/Designhögskolan vid Umeå universitet

    Author : HYUNJIN SHIN; [2023]
    Keywords : self-awareness; emotions at work; mental health; interaction design;

    Abstract : Emotions play a critical role within the workplace, impacting employees' well-being, motivation, productivity, colleague relationships, and overall workplace culture. As a designer, my objective was to address emotional issues in the workplace by developing a tool capable of recognizing and effectively managing emotions. READ MORE

  3. 3. Brand Loyalty in the Context of Digital Food Retail : Understanding customer behaviour of meal kit delivery services towards brand loyalty: a focus on HelloFresh

    University essay from

    Author : Yiming Yuan; Ziying Lai; [2023]
    Keywords : ;

    Abstract : Abstract Background: Despite an increase in popularity, the meal kit delivery service is facing the challenge of high cancellations and difficulty with customer retention. As it is a comparatively novel concept in the context of digital food retail, more scholarly research should be conducted. READ MORE

  4. 4. Analyzing the Elements on ASOS’s Product Pages that Attract and Impact User Purchase Intention

    University essay from Malmö universitet/Fakulteten för teknik och samhälle (TS)

    Author : Natalie Gullbing; Caroline Kristensen; [2023]
    Keywords : Product page; Fast-Fashion; E-commerce; Retail; User-Experience; Product Page Information; Internet Retail Process;

    Abstract : The purpose of this study is to get an idea of what impact different elements and information has on a product page in order for the user to be inclined to purchase the product. Furthermore this research will look into the possible differences and/or similarities between genders. READ MORE

  5. 5. Purchase Intention of Millenials (Gen Y) and Gen Z towards Online Shopping : Investigating the Gen Y and Gen Z Africans living in Sweden

    University essay from Högskolan Dalarna/Institutionen för kultur och samhälle

    Author : Kikelomo Olatunji-Aikomo; [2023]
    Keywords : Online shopping; purchase intention; millennial; Gen Y; Gen Z; theory of planned behavior; attitude; subjective norms; perceived behavioral control; green concern; perceived risks;

    Abstract : Purpose: This research aims to test the identified factors that influence the online purchase intentions of millennial (Gen Y) and Gen Z Africans who reside in Sweden and to find out whether there are differences in the online purchase intention between the two generational cohorts. Research design: In order to fulfil the purpose of this study, an online questionnaire was distributed to Gen Y and Gen Z Africans living in Sweden. READ MORE