Essays about: "Biases and heuristics"
Showing result 6 - 10 of 13 essays containing the words Biases and heuristics.
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6. Systematically Irrational Decision Making : An Evaluation of Decision Making Competence of Technical Experts and Decision Makers at Scania R&D
University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomiAbstract : Purpose – The purpose of this exploratory thesis is to gain insights into the individual decision making competence levels for the decision makers and solution designers at production level at Scania Research and Development. And develop a simple framework for counteracting the negative influences of the cognitive biases and heuristics on the decision making process. READ MORE
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7. The Implications for Consumer Protection Law in the European Union of Behaviourally Informed Commercial Practices
University essay from Lunds universitet/Juridiska institutionenAbstract : What level of influence should market actors be allowed to exert over consumers’ transactional decisions? While persuasive marketing is inherent to free markets and therefore uncontroversial, relatively recent research in the field of behavioural economics about systemic errors in human decision-making has shown just how susceptible consumers are to the will of market actors. Within a rapidly evolving commercial environment, characterised by new technology that resembles science fiction at times, it is time to reconsider whether consumers are adequately protected. READ MORE
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8. Enhancing trust online A cross Bsectional study on users judgments of online bank websites in Germany
University essay from Linköpings universitet/Företagsekonomi; Linköpings universitet/Filosofiska fakultetenAbstract : Background: One the latest developments in the banking sector are online banks, which provide their services only online while physical offices are not available. Market research conducted in Germany, have shown that Germans are hesitating to adopt to the digital offered banking services. READ MORE
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9. Age and anchoring - On adolescents' susceptibility to the anchoring effect in a consumer goods purchasing situation
University essay from Handelshögskolan i Stockholm/Institutionen för nationalekonomiAbstract : The assumption of rationality sits firmly at the center of most economic models and theories, in spite of frequently falling short of explaining human behavior. The cognitive bias called anchoring is such an instance. READ MORE
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10. Affective Biases and Heuristics in Decision Making : Emotion regulation as a factor for decision making competence
University essay from Institutionen för datavetenskap; Filosofiska fakultetenAbstract : Stanovich and West (2008) explored if measures of cognitive ability ignored some important aspects of thinking itself, namely that cognitive ability alone is not enough to generally prevent biased thinking. In this thesis a series of decision making (DM) tasks is tested to see if emotion regulation (ER) is a factor for the decision process and therefore should be a measured in decision making competence. READ MORE
