Essays about: "Branding Strategies in education"

Found 5 essays containing the words Branding Strategies in education.

  1. 1. Gen Z & Social Sustainability – A Need for Adaption : An exploratory study of generation Z’s preferences of social sustainability when entering the labor market and an investigation on how SMEs within the foodservice distribution industry answer to these preferences.

    University essay from

    Author : Victoria Emilia Holmén Ahonen; [2022]
    Keywords : ;

    Abstract : Background: In today’s global world, corporations face a huge demand for executive talents due to advanced technology and increased level of high education which has led to a rapidly changing business environment. Companies need to distinguish themselves from one another to gain a competitive advantage in the market, to recruit the best talents on the labor market. READ MORE

  2. 2. Fragmented Identity - Exploring the Consequences of City Branding in Practice

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Mareike Frech; Alexander Smith; [2017]
    Keywords : City branding; place branding; stakeholders; image; identity; education; international school; Business and Economics;

    Abstract : City branding is a relatively new and emerging field, yet growing in importance as cities around the world increasingly compete for resources. Whether they want to attract more tourists, new residents, or economic development, cities engage in various strategic marketing initiatives in an effort to shape people’s perceptions and experience of the city. READ MORE

  3. 3. ...And who sewed your clothes? : Alienation in the time of division of labour – A Marxist analysis on two contemporary Swedish fashion brands

    University essay from Centrum för modevetenskap

    Author : Judith Katharina Nyfeler; [2012]
    Keywords : alienation; estrangement; Corporate Social Responsiblity CSR ; fashion; supply chain; division of labour; branding narratives;

    Abstract : This thesis deals with questions of Marx’s concept of alienation in regards to the semi-aware state of it in contemporary society. In the fashion industry, one of the most globalised businesses, the supply chains are getting larger, tasks are being outsourced and labour is divided on several dozens of workers involved, relationships are socially and geographically dispersed. READ MORE

  4. 4. Place Branding Strategies for Alvesta Municipality

    University essay from Ekonomihögskolan, EHV

    Author : Jungmin Choi; Jesper Persson; [2008]
    Keywords : Place branding; Place marketing; Gap analysis; Co-opetition;

    Abstract : Thesis Purpose: The purpose of this study is to develop an increased knowledge of place branding, study the perception of inhabitants’ regarding Alvesta as a place and to explore an extended relationship between Alvesta and Växjö municipality. Methodology: The methodology of the study is conducted with qualitative and quantitative approach. READ MORE

  5. 5. Pistols or swords; which are the most useful weapons in the war for talent? : A study of business students employability

    University essay from Handelshögskolan vid Umeå universitet

    Author : Sara Uddén; Lina Karlsson; Johanna Hellqvist; [2008]
    Keywords : Human Resource Management; Talent Management; Employment; Higher Education Institutions; Branding;

    Abstract : Globalisation has brought on dynamic markets and competition, and with that obliged companies to focus on long-term strategies and a greater focus on attracting, developing and retaining its employees. The present hunt for talent can be entitled as talent management, a concept that nowadays cannot be avoided. READ MORE