Essays about: "Business administration students"

Showing result 1 - 5 of 34 essays containing the words Business administration students.

  1. 1. Bridging Entrepreneurship and Sustainability Education : Perspectives and Approaches from Swedish University Educators

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Sophie Jungbauer; Felix Bause; [2023]
    Keywords : Entrepreneurship education; sustainability education; pedagogies; Sweden; higher education; entrepreneurship; sustainability; sustainable development; innovation; sustainable development goals;

    Abstract : Master thesis, Master of Science in Business Administration with specialisation in Entrepreneurship, Sustainability, and Social Change  Field of research: Business Administration, School of Business & Economics  University: Linnæus University, Växjö, Sweden Course code: 5FE06ESemester: Spring 2023Author: Felix Bause & Sophie JungbauerExaminer: Viktorija KalonaityteSupervisor: Marina JogmarkTitle: Bridging Entrepreneurship and Sustainability EducationSubtitle: Perspectives and Approaches from Swedish University Educators Background: Human-made climate change and its impact on humanity is one of the most severe challenges of modern times. Due to its complexity and global interconnectedness, it requires significant change and collaboration between different decision-makers. READ MORE

  2. 2. Resisting Warwick of the Future

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Klara Käll; Ayelen Rojas Alvarez; Akankshya Mishra; Yingting Zhang; [2022]
    Keywords : Warwick; Univeristy; Branding; Marketing; Case; Business and Economics;

    Abstract : This is a case belonging to the master case series of the course Corporate Brand Management and Reputation. In this case we present the rebranding of University of Warwick. Upon its 50th birthday, the administration decided to launch a new logo which faced backlash from the students resulting in a petition to stop it.. READ MORE

  3. 3. University Students' Attitudes to Shopping Smartphones in Sweden : Factors that influence university students in Sweden to purchase a smartphone

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Ferial Kays Al Hallak; Zeid Elmohdar; [2022]
    Keywords : ;

    Abstract : Date: 2022- 06 - 02 Level: Master thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Ferial Kays Al Hallak Elmohdar Zeid Title: University Students' Attitudes to Shopping Smartphones in Sweden: Factors that influence University students in Sweden to purchase asmartphone Supervisor: Edward Gillmore Keywords: Smartphones, purchase intent, university students, word of mouth,e-word of mouth, brand image, product features, consumer behavior Research questions: - What factors influence university students’ purchase intent for smartphones?- How do demographic factors impact the attitude of universitystudents when purchasing smartphones? Purpose: The purpose of the study is to look into and research what leadingfactors and characteristics that influence university students to buy asmartphone by analyzing their shopping behavior. Method: This research is studied from a quantitative perspective. READ MORE

  4. 4. Management Control of Tomorrow – Expectations and preferences affecting business students ́ motivation and job satisfaction, and the consequences for management control

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Jacob Thell; Tristan Klüfer; [2022]
    Keywords : Millennials Zoomers; Expectations; Preferences; Motivation; Job satisfaction; Business and Economics;

    Abstract : The purpose is to investigate what the next generation of employees prefer and expect, to be satisfied and motivated at work. It should also be shown, what they prioritise, when comparing two different items. READ MORE

  5. 5. Changes in online shopping activities of Generation Z students - A qualitative study on online purchase intent and impulsivity during Covid-19

    University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Author : Dalia Uthman; Avesta Aspitman; Beata Karacsonyi; [2021]
    Keywords : Online purchase intent; Covid-19; Generation Z; Students; Impulsive shopping;

    Abstract : Date: 02.06. READ MORE