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Showing result 1 - 5 of 1234 essays matching the above criteria.

  1. 1. The role of social media in small and medium - sized restaurant businesses : A case study from Östersund, Sweden

    University essay from Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

    Author : Sameera Prasanna Rodrigo; [2024]
    Keywords : Social media; SMEs; Restaurant business; RBV theory;

    Abstract : Background: Social media has revolutionized the restaurant industry, and it plays a significant role by changing and offering new ways to engage with restaurant customers and build stronger customer relationships, market their products and services, and acquire new customers, manage restaurant reputation, enhance brand awareness, and stay competitive in an increasingly digital world. Even though some restaurants recognize and utilize the potential of social media to deliver the above benefits, still there are some restaurants that have outdated social media accounts or completely inactive in social media. READ MORE

  3. 2. Tapestry of rural lives : trust and ties within BYGDSAM association

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Zana-Sofia Merdovic; [2024]
    Keywords : weak ties; civil associations; rural development;

    Abstract : Local communities across Europe have been experiencing a decline in population and public services. To counter this trend, civil society often steps up through voluntary associations. READ MORE

  4. 3. Symbiosis in Open Innovation: Small Firms' Dance with Large Companies

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Carl Fröblom; Evelina Holmstedt; Ragnvald Løkholm-Alvestad; [2024]
    Keywords : Open innovation; Licensing; Asymmetric Partnerships; Challenges; Management; Business and Economics;

    Abstract : Purpose: The purpose of this study is to explore the challenges that small firms face when engaging in open innovation by out-licensing to larger companies. Additionally, it aims to investigate the strategies that these small firms use to manage the challenges. READ MORE

  5. 4. Remote Control - Redefining Leadership in the Age of Hybrid Work

    University essay from Göteborgs universitet/Graduate School

    Author : Clara Sjögren Nyberg; [2023-07-20]
    Keywords : Hybrid work; Hybrid teams; Leadership; Hybrid leadership; Remote leadership; Transformational leadership;

    Abstract : The pandemic, rather than strategy, has led to organizations’ most apparent digital transformation in the last years due to unprecedented changes in the business environment and society (De Smet et al., 2021; McKinsey, 2020). READ MORE

  6. 5. Supply Chain Transparency in the Scandinavian Automotive Industry

    University essay from Göteborgs universitet/Graduate School

    Author : Ali Alipourfallahpasand; Erik Örjas; [2023-07-19]
    Keywords : Supply Chain Management; complexity; transparency; information flow; collaboration; stakeholders; technological advancements; sustainability; procurement;

    Abstract : The automotive industry can be characterized as a highly competitive and dynamic landscape, where effective supply chain management practices are crucial for meeting consumer demands and ensuring sustainable operations. Transparency across the supply chain is vital for building trust and collaboration among supply chain stakeholders. READ MORE