Essays about: "Business promotion"

Showing result 1 - 5 of 122 essays containing the words Business promotion.

  1. 1. Circular economy policy barriers: : An analysis of legislative challenges in white goods and automotive industry within the EU

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Shadi Shams; [2020]
    Keywords : Circular economy; policy; legislative barriers; remanufacturing; service-based; white goods; automotive; Cirkulär ekonomi; policy; lagstiftningsbarriärer; återtillverkning; tjänstebaserad; vitvaror; fordon;

    Abstract : Increased consumption, depletion of natural resources and sustainability concerns have challenged the conventional linear model of production, consumption and disposal of products. Circular economy (CE) has become one of the most popular paradigms that can contribute to economic growth and concurrently satisfy sustainability ambitions. READ MORE

  2. 2. Challenges SMEs Face when Adopting Social Media Marketing to Increase Brand Awareness : A Multiple-Case Study

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Kainat Kainat; Patrizi Jennifer; [2020]
    Keywords : Social Media Marketing SMM ; Social Media Channels; Brand Awareness; Challenges; Business-to-Business B2B ; Small and Medium Enterprises SMEs ;

    Abstract : As the use of the internet increases, so does the use of social media channels. These channels have become a part of everyday life and are changing the way of communication and information exchange. Today, more and more business-to-business (B2B) companies are adopting social media marketing (SMM) to communicate with their customers. READ MORE

  3. 3. Transforming the climate change-gender nexus? : revisiting gender mainstreaming in the context of climate change and disaster risk reduction: experiences from the Swedish Embassy in Bangkok

    University essay from Lunds universitet/Institutionen för kulturgeografi och ekonomisk geografi; Lunds universitet/LUMID International Master programme in applied International Development and Management

    Author : Sofia Karlsson; [2020]
    Keywords : gender mainstreaming; climate change; disaster risk reduction; feminist institutionalism; gender expertise; neoliberalism; Social Sciences;

    Abstract : The gendered nature of impacts from climate change and disasters has become increasingly apparent. As such, this thesis analyses gender mainstreaming at the Development Cooperation Section of the Swedish Embassy in Bangkok with specific reference to its climate change and disaster risk reduction contributions in the Asia-Pacific region. READ MORE

  4. 4. Factors affecting consumers green purchase intention towards ecological products: ICA supermarket in Sweden

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Khalida Akter; [2020]
    Keywords : Green marketing; consumer trust; green trust; Eco-branding; Green marketing strategy and consumer purchase intention;

    Abstract : Title: “Factors affecting consumers green purchase intention towards ecological products: ICA supermarket in Sweden”. Level: Master degree thesis in Business AdministrationAuthor: Khalida Akter Supervisor: Zahra AhmadiExaminer: Maria Fregidou-Malama Aim: The aim of this study is to investigate how consumer trust, eco-branding and green marketing strategy influence consumer purchase intention towards ecological products. READ MORE

  5. 5. Human-centric Service Co-Innovation in Hospitality: A practice-based view

    University essay from Lunds universitet/Ekonomisk-historiska institutionen

    Author : Philipp Rösch; [2020]
    Keywords : User-based Services Innovation; human-centric innovation; co-innovation practices; hospitality industry; research and development; Business and Economics;

    Abstract : Innovation is an important determinant for economic survival and growth in the hospitality industry. As a highly human-centric industry, service providers and customers as users join forces to co-innovate. READ MORE