Essays about: "Business promotion"

Showing result 6 - 10 of 148 essays containing the words Business promotion.

  1. 6. Consumers’ perception of climate-smart wine packaging : a case study on Systembolaget

    University essay from SLU/Department of Molecular Sciences

    Author : Nicole Chidiac; Iris Lundquist; [2023]
    Keywords : Wine packaging; climate impact; consumer behavior; sustainability labels; ; CSR; Alpabeth Theory;

    Abstract : Environmental concerns in the wine industry are getting more attention worldwide, making it important to shift to more sustainable practices. One of the most significant CO2e emissions originates from wine glass bottles as packaging material. READ MORE

  3. 7. Moving up the ladder: a mixed-method case study of barriers to gender diversity in leadership pipelines

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Isabelle Åkerström; Fabian Svanberg; [2023]
    Keywords : Gender diversity; leadership pipeline; talent management; self-career management; gender biases; career development; career concept model; diversity management; Business and Economics;

    Abstract : The underrepresentation of women in management has been extensively studied over the years. Although research proves the many benefits of gender-diverse teams, and many initiatives have been introduced to promote them, this still remains an issue today. READ MORE

  4. 8. How do B2B use social media to build trust? : An exploratory study in what aspects create, maintain and destroy interorganizational trust

    University essay from Högskolan i Skövde/Institutionen för handel och företagande

    Author : Elin Adolfsson; Ida Kucera; [2023]
    Keywords : B2B; inter-organizational; trust; business relationships; social media; transparency; trust creation; trust maintenance; trust destruction; B2B; interorganisatorisk; förtroende; affärsrelationer; sociala medier; transparens; skapa förtroende; underhålla förtroende; förstöra förtroende;

    Abstract : Social media usage in the B2B sector is increasing at a slower rate than B2C and the research literature sends a unanimous message; B2B firms would benefit in multiple ways using social media as a tool when establishing and entertaining business relationships. The concept of trust is proved to be of great importance in the construction of these relationships. READ MORE

  5. 9. Mandatory Human Rights Due Diligence: A study on sources of international business and human rights law, and stakeholder engagement in the context of the EU’s sustainability due diligence directive

    University essay from Lunds universitet/Juridiska institutionen; Lunds universitet/Juridiska fakulteten

    Author : Aram Shokor Qasim; [2023]
    Keywords : public international law; law; soft law; hard law; CSDDD; sustainability; Law and Political Science;

    Abstract : The European Council’s proposal for a corporate sustainability due diligence directive (the “Proposal”) aims to introduce obligations and respon-sibilities for some companies (“Company/Companies”) related to sustainability matters. Part of the reasons for the Proposal was the emergence of global value chains, which are prone to contain human rights violations. READ MORE

  6. 10. Women in Engineering - A Qualitative Study on Womens’ Experiences in an International Engineering Company

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Jessica Paulsson; Elsa Pengu; Tanja Sukaj; [2022]
    Keywords : diversity; gender diversity; women in engineering; STEM; diversity recruitment; Business and Economics;

    Abstract : This paper examines the experiences of women working in the field of engineering. The specific focus of this qualitative interview study is female employees in a factory at an international engineering company. READ MORE