Essays about: "CONSUMER IN MOBILE PHONE"

Showing result 11 - 15 of 37 essays containing the words CONSUMER IN MOBILE PHONE.

  1. 11. "It's the future!" : A qualitative study exploring Generation Y’s attitude towards m-commerce

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Kajsa Steinbernreiter; Lisa Roback; Helena Bergström; [2015]
    Keywords : Mobile commerce; m-commerce; mobile shopping; attitude; Generation Y.;

    Abstract : Background: Mobile commerce (m-commerce) is a result of the phenomenal growth in Internet usage combined with the increasing number of mobile phone users. Entering mobile websites or apps in purchase-, sale- or trade purposes by using a tablet or smart phone, is the definition of m-commerce. READ MORE

  3. 12. Don’t take my smart phone away

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Meja Betrus; Farjam Aghazadeh; Ann-Charlott Johansson; [2015]
    Keywords : customer complaint; mobile phone; product attachment; emotions; reklamation; mobiltelefon; emotionellt band till produkt; känslor;

    Abstract : Mobiltelefonen som ett objekt har en stor betydelse för ungdomarna i dagens samhälle. Unga människor uppfattar sin mobiltelefon som en förlängning av sig själva och kan inte uthärda tanken på att vara borta från den. READ MORE

  4. 13. Mobile CRM (mCRM) : A CASE STUDY OF MOBILE CRM STRATEGIES

    University essay from KTH/Skolan för informations- och kommunikationsteknik (ICT)

    Author : Rehan Shaikh; [2015]
    Keywords : Customer relationship management CRM ; mobile CRM mCRM ; mobile services; customer loyalty; customer acceptance; technology acceptance model;

    Abstract : Mobile technology has evolved drastically over the years, and so has the customer’s perception of and expectations on mobile services. Mobile phones have become the essential part of customer’s life style and they expect consumer services to be available on mobile phone. READ MORE

  5. 14. Closing the Loop : Mobile Visual Location Recognition

    University essay from Linköpings universitet/Datorseende; Linköpings universitet/Tekniska högskolan

    Author : Alexander Sjöholm; [2014]
    Keywords : Visual Location Recognition; Localization; Relocalization; Loop Closing; SLAM; FabMap; Direct Matching; Computer Vision;

    Abstract : Visual simultaneous localization and mapping (SLAM) as field has been researched for ten years, but with recent advances in mobile performance visual SLAM is entering the consumer market in a completely new way. A visual SLAM system will however be sensitive to non cautious use that may result in severe motion, occlusion or poor surroundings in terms of visual features that will cause the system to temporarily fail. READ MORE

  6. 15. Using the DIAL Protocol for Zero Configuration Connectivity in Cross-Platform Messaging

    University essay from Linköpings universitet/Interaktiva och kognitiva system; Linköpings universitet/Tekniska högskolan

    Author : Emil Bergwik; [2014]
    Keywords : companion device; TV interactivity; cross-platform messaging;

    Abstract : Today's living room context offers more and more possibilities when it comes to when and how to interact with the television and media content offerings. Buzzwords such as "TV Everywhere" is something that both hardware manufacturers, content providers and television networks are pursuing to great lengths. READ MORE