Essays about: "CRM OIL"

Found 2 essays containing the words CRM OIL.

  1. 1. Expanding the customer base for DCS in the Oil, Gas & Chemicals market in Sweden; A Case Study of ABB

    University essay from Göteborgs universitet/Graduate School

    Author : Jón Ingi Skarphéðinsson; Vivian Mohan; [2017-09-15]
    Keywords : ;

    Abstract : From research, firms that want to expand its customer base and acquire new customers need to have an acquisition strategy with a team that supports this process. Any businesses motive is to generate profit by creating customers. The main purpose of this research is to examine the market for ABB and how it can acquire new customers. READ MORE

  2. 2. The Effects of Customer Relationship Marketing Practices on Customer Satisfaction among the Customers of Ghana Oil Company Limited.

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Sowu Avogbedoh; Freda Owusu Asamoah; [2011]
    Keywords : Customer Relationship Marketing; Customer Satisfaction; Tangibility; Responsiveness;

    Abstract : The Ghanaian economy has recently received massive growth for various reasons. However, much of the growth is attributed to the recent discovery of crude oil in commercial quantities. This phenomenon has led to the springing up of many Oil Marketing Companies (OMC’S) which of latest count has 84 OMC’S and counting. READ MORE