Essays about: "CRM failure"
Found 4 essays containing the words CRM failure.
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1. Deployment failure analysis using machine learning
University essay from Uppsala universitet/Institutionen för informationsteknologiAbstract : Manually diagnosing recurrent faults in software systems can be an inefficient use of time for engineers. Manual diagnosis of faults is commonly performed by inspecting system logs during the failure time. READ MORE
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2. Factors associated with success and failure in CRM system use : A case study of the sales department in a B2B company
University essay from Ekonomihögskolan, ELNUAbstract : Due to the constant change of technology, companies’ battle to win customers becomes more and more intense. Maintaining customers and building long-term relationships is becoming more and more important and the customer relationship management (CRM) concept has evolved as a strategy rather than just a technological system. READ MORE
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3. Analyzing the Employee Perception of CRM Systems in Two ICT Companies
University essay from KTH/Skolan för informations- och kommunikationsteknik (ICT)Abstract : In today’s business environment companies are customer oriented rather than product or business oriented. Hence to build the good relations with their customers they need to keep their information in appropriate manner for the appropriate usage, to accomplish this task companies implement the Customer Relationship Management (CRM) information systems and the stored information is used for different business purposes in future. READ MORE
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4. CRM Impact - Experiences from some multinational companies
University essay from Akademin för hållbar samhälls- och teknikutvecklingAbstract : Problem Discussion: CRM has a growing trend of popularity in recent years within the multinational industrial companies, but at the same time; CRM initiatives achieved high failure rates to the point that it has become more common for CRM implementations to fail than to succeed. Thus as a result, the majority of companies fail to achieve CRM Impact in their organizations. READ MORE