Essays about: "Celebrity Advocacy"

Found 3 essays containing the words Celebrity Advocacy.

  1. 1. A COMPARATIVE STUDY ON HOW THE WORLD WILDLIFE FUND ADAPTED ITS 2014 ENVIRONMENTAL COMMUNICATION CAMPAIGN EARTH HOUR IN SWEDEN AND TURKEY

    University essay from Uppsala universitet/Institutionen för informatik och media

    Author : Melisa Bergström; [2021]
    Keywords : Climate change; Earth Hour; Environment Communication; Narrative Framing; Symbolic Action; Environmental Advocacy Campaigns; Klimatförändringar; Earth Hour; Miljö Kommunikationskampanj;

    Abstract : Klimatförändringar är ett allvarligt problem som hotar vår planet och alla dess invånare.Världsnaturfonden (World Wildlife Fund) arbetar för att minimera och förhindra de skrämmandekonsekvenser som vi oundvikligen kommer att möta om vi fortsätter att leva och konsumera som vi gör. READ MORE

  2. 2. J. K. Rowling’s tweets following and regarding the Parkland School Shooting – A Critical Discourse Analysis

    University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

    Author : Lisa Katharina Wachter; [2018]
    Keywords : J. K. Rowling; Celebrity Twitter Practice; Critical Discourse Analysis; Celebrity Advocacy; Parkland School Shooting;

    Abstract : The Parkland School Shooting in February 2018 caused a flood of empathy, grief, and anger on Twitter. Having gained popularity and a reputation for her political commentary on US American events on the social media platform, the British author J. K. Rowling published a variety of intriguing tweets following and regarding the Shooting. READ MORE

  3. 3. Pop-culture icons as agents of change? : The roles and fucntions of celebrity activists in peace- and development related global issues

    University essay from Institutionen för samhällsvetenskap

    Author : Jonas Andersson; [2007]
    Keywords : celebrity activism; pop-culture icons; politics; advocacy; diplomacy; power;

    Abstract : The purpose of this study is to examine the possible theoretic and (f)actual role(s) of pop-culture icons in peace and evelopment-related global issues, using the qualitative research methods of text- and discourse analysis. Do pop-culture icons have a role to play at all in this field? If so, what is that role? What are these celebrity activists currently saying and doing on the international development scene and what are their analyses like? What are their current and historical functions? There is support in the academic literature suggesting that celebrity activists can possess vast power resources (scope of influence), (soft) power and (charismatic) authority, which in turn enables them to influence the attitudes and values of (especially young, receptive) people. READ MORE