Essays about: "Channel integration"

Showing result 1 - 5 of 70 essays containing the words Channel integration.

1. 1. Back-end for Front-end Connectorto Reduce Development Time : A Proof of Concept Project

   University essay from Högskolan i Halmstad/Akademin för informationsteknologi

   Author : Mattias Svensson; Alexander Runemark; [2023]
   Keywords : ;

   Abstract : This project, in collaboration with Consid AB, aims to develop a softwarethat reduces the time to market for new web projects to their customers. Theproject is called BFFConnector and handles requests and responses betweendifferent Content Management Systems (CMS) and the back-end server viaa structured communication channel (API). READ MORE

3. 2. Beyond the Middlemen - Exploring the Role of Channel Attributes and Product-Related Factors in Shaping Consumer Choice for Online D2C Sales Channels of Established Brand Manufacturers

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : Christiane Haase; Nils Heimes; [2023]
   Keywords : Disintermediation; Manufacturer Encroachment; Direct-to-Consumer; Vertical Integration; Product-Related Factors; Channel Attributes; E-Commerce; Consumer Channel Choice; Consumer Behavior;

   Abstract : Background: In light of the multitude of different channel options consumers have at hand and the rapidly advancing vertical integration of established brand manufacturers across industries, the question arises as to the basis on which consumers make their channel decision for a manufacturers direct-to-consumer (D2C) sales channel. Scholars have found that channel attributes and product-related factors generally play a pivotal role in consumer channel choice and have shown the influence they have on offline versus online channel choice. READ MORE

4. 3. Full Duplex for Joint Communication and Sensing in 6G.

   University essay from Blekinge Tekniska Högskola/Institutionen för datavetenskap

   Author : Soumya Jandhyala; [2023]
   Keywords : ;

   Abstract : Background: 6G mobile communication is one of the fastest-growing fields of technology. The present 5G mobile networks will not be adequate to meet society’s wireless connectivity demand in the near to mid-term future. A new generation of wireless mobile networks has to be developed to address this demand. READ MORE

5. 4. Reconnecting Gävle’s Delta : a post-industrial urban transformation project for Sweden’s coastal landscape

   University essay from SLU/Dept. of Urban and Rural Development

   Author : Rachel Murray; [2023]
   Keywords : resilience; blue-green infrastructure; nature-based solutions; flooding; brownfield development; post-industrial urban development; landscape architecture; urban planning; climate adaptation; water-sensitive urban design; urban ecology;

   Abstract : This speculative design-led research project addresses the challenges of transforming dilapidated post-industrial brownfield sites into thriving, sustainable, resilient urban neighbourhoods. Tasked with allocating urban growth, municipality planning departments increasingly look towards underused but centrally located industrial sites for future development. READ MORE

6. 5. The Magic of The Metrics: Multiple case studies on the utilization of business performance metrics in channel integration development and implementation

   University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Author : Putri Senvia Kusumawardani; Xingyue Liao; [2023]
   Keywords : Channel Integration; Business Performance Metrics; Intra-organizational Collaboration; Multi-channel Retailing; Omni-channel Retailing;

   Abstract : Nowadays, retailers, especially in the FMCG sector, are applying multi- and omni- channel retailing to satisfy customers' dynamic needs, which requires them to address channel integration (CI) 's organizational challenges. The literature identifies a strong linkage between business performance metrics (BPM) and CI organizational challenges. READ MORE