Essays about: "Channel motivations"

Showing result 1 - 5 of 8 essays containing the words Channel motivations.

1. 1. The Popular Phenomenon of YouTube Reaction Videos: A Case Study on ‘REACT’

   University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Author : Carolina Carrêlo; [2023]
   Keywords : YouTube; Reaction Video; Uses and Gratifications Theory; Voyeurism; Mediated Voyeurism;

   Abstract : A growing percentage of this content consists of reaction videos, a new type of user- generated content that has been on the rise within this social media platform, in which individuals record themselves reacting to any sort of content. This paper aims to explore the dynamics involved in this type of content, not only from the perspective of the creator but also from the angle of the viewer, to try and understand what leads to the popularity of these videos. READ MORE

3. 2. See you at LinkedIn - The complex link between employees and organizations

   University essay from Lunds universitet/Institutionen för strategisk kommunikation

   Author : Agnes Gustavsson Larsson; Sofia Steinbock; [2019]
   Keywords : LinkedIn; Employee perspective; corporate communication; strategic communication; alignment; branding; medarbetarperspektiv; organisationskommunikation; strategisk kommunikation; varumärke; Social Sciences;

   Abstract : The purpose of this study is to contribute with knowledge about how employees perceive their LinkedIn usage in relation to their organization. To increase the awareness of how organizations can work strategically with LinkedIn the link between organizations and employees has been studied. READ MORE

4. 3. Local food markets : consumer perspectives and values

   University essay from SLU/Dept. of Forest Economics

   Author : Heléna Lindström; [2019]
   Keywords : decision-making; direct markets; local foods; service-dominant logic; values;

   Abstract : There has been an increased interest for local food in Sweden, which has led to governmental plans to support and increase the Swedish local and small-scale production. Few studies have however been made to understand the motivations of the consumers who buy local food and what they perceive as being valued with these products and services in Sweden. READ MORE

5. 4. Comparison of Performance Between Social and Conventional Banks : An Empirical Study of Banks in Europe

   University essay from Umeå universitet/Företagsekonomi

   Author : Anna Koivusalo; Mouaz Mansour; [2018]
   Keywords : social banks; bank performance; financial crisis;

   Abstract : Banks as financial institutions play an important role in the lives of people by facilitating the flow of funds and ensuring the stability of the global economy. Recently, the world economy witnessed various financial shocks that escalated into a financial crisis between 2007 and 2009. READ MORE

6. 5. Participatory Culture between Producer, Co-Producers and Community on YouTube Channel Easy Languages

   University essay from Lunds universitet/Medie- och kommunikationsvetenskap

   Author : Andes Surya Atmaja; [2017]
   Keywords : Easy Languages; YouTube; producer; co-producer; participatory culture; amateur; community; Social Sciences;

   Abstract : Easy Languages is a channel on YouTube that focuses on language learning through street interviews. The channel is the result of dynamic participatory culture on the Web 2.0 and it has a main producer and several co-producers who constantly upload language-learning videos on the channel. Participatory culture is the main theme of this thesis. READ MORE