Essays about: "Charlotte Johansson"

Showing result 1 - 5 of 9 essays containing the words Charlotte Johansson.

  1. 1. Think globally, act locally! : A case study of Växjö municipality’s work with Agenda 2030.

    University essay from Linnéuniversitetet/Institutionen för samhällsstudier (SS)

    Author : Lovisa Johansson; [2020]
    Keywords : ;

    Abstract : Previous research has shown that cities are important actors in the work towards sustainable development. Moreover, previous research has shown that there is a need for further research on how different actors implement the SDGs on already existing policies. READ MORE

  2. 2. Seven Aspects of Internal Alignment Within Key Account Management : A Qualitative Study Analyzing Internal Alignment within the B2B Context

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Elias Johansson; Charlotte Ramstedt; Julia Weltman; [2019]
    Keywords : Key Account Management; Key Account Management Teams; Key Account Manager; Internal Alignment; Internal Misalignment;

    Abstract : One of the main tasks of key account management (KAM) practice is the creation of customized value propositions for a business-to-business organization's most important customers, which often requires the support of multiple internal departments. Thus, making internal alignment central in KAM in order to exchange value and serve the key accounts (KA) long-term. READ MORE

  3. 3. Sustainability Marketing : Sustainability Marketing on the Chinese Market

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi; Högskolan i Borås/Akademin för textil, teknik och ekonomi; Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Aida Licina; Hannah Radtke; Charlotte Johansson; [2018]
    Keywords : Sustainability; Sustainability Marketing; Sustainability marketing mix; Sustainability in China; Swedish Companies;

    Abstract : It is argued that sustainability today has become a mega-trend, where the consumers are more aware of their surroundings and businesses impact on the environment than ever. Companies have come to be critically observed by societies, which has put more pressure on them to act in more sustainable ways as well as becoming more transparent with their operational and sustainability communication towards stakeholders. READ MORE

  4. 4. Usability in M-commerce : Critical factors to consider when adapting m-commerce

    University essay from Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT; Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT; Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT

    Author : Aida Licina; Hannah Radtke; Charlotte Johansson; [2018]
    Keywords : E-commerce; M-commerce; M-commerce in Sweden; Usability; Mobile devices; Critical usability factors in m-commerce;

    Abstract : The electronic commerce is a phenomenon that has developed rapidly during recent years and has come to take larger part in the everyday life. The act of buying and selling products online is referred to as electronic commerce and today, this phenomenon is starting to take more space within the mobile devices which is called mobile commerce. READ MORE

  5. 5. Space pregnancies : putting the other in the mother

    University essay from Lunds universitet/Engelska

    Author : Lina Johansson; [2016]
    Keywords : mother; pregnant body; pregnancy; feminism; science fiction; motherhood; other; otherness; Languages and Literatures;

    Abstract : Science fiction and feminist theory have a lot in common. They are both grounded in contemporary times, but envisions another. This essay looks at how women writers have used science fiction to talk about central themes in feminism, namely motherhood and pregnancy. These two are interesting because they are experiences based in the cis-female body. READ MORE