Essays about: "China adaptation strategies"

Showing result 1 - 5 of 7 essays containing the words China adaptation strategies.

  1. 1. Learning the Lesson – A Comparative Analysis of Swedish and Chinese Strategies in Response to the COVID-19 Pandemic and Their Impact on International Student Flow

    University essay from Malmö universitet/Centrum för akademiskt lärarskap (CAKL)

    Author : Olha Tretiachenko; [2023]
    Keywords : covid-19 Swedish strategies; covid-19 Chinese strategies; international student flow;

    Abstract : The COVID-19 pandemic outbreak in 2020 has brought many teaching and learning challenges into higher education, such as innovative learning technology issues, the quality of sudden remote studying, a significant drop in international student mobility, and the overall flow of international students, that made the learning environment uncertain. The pandemic outbreak has also brought an understanding that it is a collectively shared challenge. READ MORE

  3. 2. The "Theft of Fire" in digital age : a case study on Chinese fansub group Yi Gui Jun Tuan

    University essay from Lunds universitet/Medie- och kommunikationsvetenskap

    Author : Pan Du; [2019]
    Keywords : fansub groups; fan free labour; engagement; formal and informal distributions; Social Sciences;

    Abstract : The Fansub group refers to a group of people produce and share the translation work of media content based on their interests. Fansub groups are always viewed as a hotly debated topic which involves many different academic research fields, including piracy, fan labour and so on. READ MORE

  4. 3. International Employer Branding : How European MNCs can win the war for talents in China

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Marco Koster; Silvia Mayer; [2016]
    Keywords : Employer Branding; HRM; War for talents; Employer attractiveness; Recruitment; Employer branding strategies; Adaptation; MNC.;

    Abstract : The increasing competition for high skilled employees has resulted in a war for talents. Companies in Europe and in Asia struggle to find employees with relevant skills and possessing the right talent. READ MORE

  5. 4. MNC Headquarter monitoring mechanism and the subsidiary’s marketing strategy in China : Case study of Volvo and Ford

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Weihan Lu; Yunyun Xu; [2014]
    Keywords : ;

    Abstract : Multinational Corporations (MNCs) commence expansion worldwide and adopt local adaptation or global standardization marketing strategies in foreign countries. This thesis is to study whether there is any relationship between the subsidiaries’ marketing strategies and headquarters’ (HQ) monitoring mechanism, focusing on the China. READ MORE

  6. 5. Services Marketing in a Cross-Cultural Environment – The Case of Elekta in Russia

    University essay from Avdelningen för ekonomi

    Author : Maria Zaytseva; Alena Bazyleva; [2012]
    Keywords : Elekta; Gamma Knife; Russia; Services Marketing; Services characteristics; Network; Trust; Adaptation; Standardization; Culture; Organizational structure;

    Abstract : ABSTRACT Title: Services Marketing in a Cross-Cultural Environment – The Case of Elekta in Russia Level: Final assignment for Master Degree in Business Administration Authors: Alena Bazyleva and Maria Zaytseva Supervisor: Dr. Maria Fregidou-Malama Aim: The aim of this research is to investigate how the products and services of the Swedish company Elekta are marketed in Russia, a country with cultural environment different from Sweden. READ MORE