Essays about: "Chinese CRM system"
Found 2 essays containing the words Chinese CRM system.
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1. Evaluating the application of CRM systems in Chinese companies by CSF
University essay from Linnéuniversitetet/Institutionen för informatik (IK)Abstract : This thesis is about the current condition of Chinese Small and Medium sized Enterprise (SME) and the focus is on the Customer Relationship Management (CRM). This research also uses the concept of Critical Success Factors (CSF). The CSF are not established by any agreements or regulations; they are flexible and vary between different enterprises. READ MORE
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2. Crucial Factors in Customer Relationship Management : A Chinese Perspective of the Telecommunication Industry
University essay from Sektionen för ekonomi och teknik (SET)Abstract : Customer Relationship Management (CRM) which focuses on the relationship with customers has become more and more important in business management. CRM is a managerial system based on technological applications which can help companies to get competitive advantages. READ MORE