Essays about: "Claudio Gandra"

Found 1 essay containing the words Claudio Gandra.

  1. 1. Application of Value Proposition Design to a high-tech business market product

    University essay from Lunds universitet/Innovationsteknik

    Author : Claudio Gandra; Johan Hansson; [2021]
    Keywords : Value Proposition Design; Customer needs assessment; Digital Signage; Interactive Digital Signage; Problem-solution fit; Business and Economics;

    Abstract : In early 2019, a system of sensors, projectors, and software was created for the purpose of improving the experience of entering Sony’s offices in Lund, Sweden. The system attracted attention, both internally and externally, and grew organically in features and scope to meet the needs of its initial customers. READ MORE