Essays about: "Communication Theory Paper"

Showing result 1 - 5 of 175 essays containing the words Communication Theory Paper.

1. 1. "Wake up and smell the CSRD" Framing strategies employed by the Big 4 on discourse about CSRD

   University essay from Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering

   Author : Morten Younie; Oskar Benson; [2024]
   Keywords : Sustainability; Sustainable Accounting; CSRD; Big 4 Accounting Firms; Non Financial Reporting;

   Abstract : With the Corporate Sustainability Reporting Directive (CSRD) coming into effect in the EU, a significant number of companies will be subjected to unprecedented non-financial reporting requirements. The Big 4 accounting firms (Deloitte, PwC, EY, KPMG) are important providers of sustainability assurance and, more generally, act as the allies of firms in both the political and corporate fields. READ MORE

3. 2. The Popular Phenomenon of YouTube Reaction Videos: A Case Study on ‘REACT’

   University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Author : Carolina Carrêlo; [2023]
   Keywords : YouTube; Reaction Video; Uses and Gratifications Theory; Voyeurism; Mediated Voyeurism;

   Abstract : A growing percentage of this content consists of reaction videos, a new type of user- generated content that has been on the rise within this social media platform, in which individuals record themselves reacting to any sort of content. This paper aims to explore the dynamics involved in this type of content, not only from the perspective of the creator but also from the angle of the viewer, to try and understand what leads to the popularity of these videos. READ MORE

4. 3. Nobody Takes It All: Analysis of dynamic propagation of knowledge in a social network

   University essay from Handelshögskolan i Stockholm/Institutionen för nationalekonomi

   Author : Filippo Allegri; Urja Jain; [2023]
   Keywords : Knoweldge; Network; Game Theory; Machine Learning;

   Abstract : In this paper, we analyse how knowledge is shared in a social network, with the purpose of defining recurring patterns and equilibria. We develop a formal model, the Know-It-All game, based on the PageRank algorithm and other related game theoretical models, such as the Buck-holding game. READ MORE

5. 4. Navigating the Evolving World of Fashion In-Game Advertising

   University essay from Uppsala universitet/Medier och kommunikation

   Author : Evgenia Maria Botini; [2023]
   Keywords : gamification; in-game advertising; fashion advertising; consumer behavior; metaverse;

   Abstract : Abstract This study addresses gaming as an interactive digital advertising tool, aiming to explore its effectiveness in digital marketing overall and to examine its impact on digital marketing for the fashion industry in particular. Purpose The purpose of this paper is to present an analytical framework for explaining the appeal of games for fashion brand advertising. READ MORE

6. 5. Remote leadership implications for middle management : A case study on the transition from the office to remote

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Krecker Justus; Widlund Hjalmar; [2023]
   Keywords : Covid-19; Remote work; Middle manager; Six e-leadership competence theory; SEC; e-leadership; Leadership; Challenges;

   Abstract : The covid-19 crisis accelerated the remote work trend and led to a new landscape in business. This sudden shift posed unique challenges for managers and middle managers in particular. Forcing them to adapt their leadership styles and lead their teams remotely. READ MORE